Chapter 5.3: Following The Right People For Insights - Twitterx And Your Business
24
September
Chapter 5.3: Following The Right People For Insights - Twitterx And Your Business
Posted by Arowosegbe Olawale in General
Strategic following is a two-way street. While it's important to have a strong follower base, it's equally crucial to follow the right accounts. By tracking the engagement metrics of the accounts you follow, you gain insights into the content that resonates with your audience.
- Influencers: Following industry influencers and thought leaders provides valuable insights into emerging trends, discussions, and popular topics within your niche. It also enables you to engage in conversations that matter to your audience.
- Competitors: Keeping an eye on your competitors' TwitterX activities can help you identify gaps in your own strategy and seize opportunities they might be missing.
- Engaged Followers: Identifying and engaging with your most active followers can foster deeper connections and offer insights into their preferences.