Posted by Arowosegbe Olawale in General

Search Engine Optimization (SEO) is the process of enhancing digital content's discoverability and ranking in SERPs through a combination of technical and strategic efforts. SEO refers to a wide variety of methods used to boost a website's natural (unpaid) search engine results. To increase the visibility of their content in Search Engine Results Pages (SERPs) and attract more visitors, websites work to conform to search engines' algorithms and criteria.